Do you groan at the phrase “New Year’s Resolution?” A lot of us do because we make resolutions that we know are not tangible or effective. We can all agree that it’s been a very long two years. Covid restrictions have affected small businesses in a multitude of ways, brick and mortar establishments had to get creative quickly, and people had to adjust to a whole set of new procedures and protocols. Resolutions, especially those for small businesses are more important now than ever. This week we’ll look at three doable resolutions that will actually yield results!
Improve your listening skills. Making a conscious effort to stay silent and listen, on the other hand, can have an influence. This means accepting feedback from customers and company members. Try using a simply google form to gather feedback and then choose a few pieces to refine and work on.
Fine-tune your pivoting skills. If the pandemic taught us anything, it’s that we should always be prepared for the worst. It’s critical for your company to be flexible. Did you have the flexibility to scale up or down in response to market demand? What lessons have you learned when it comes to expecting the unexpected? Take the time to put what you’ve learned from previous events to good use in your business the next time a curveball is thrown your way.
Make an investment in internet platforms. Investing in online platforms and enhancing your total digital marketing operations is vital in this digital age, which has experienced an even greater shift as a result of COVID-19. Making sure your company is visible and accessible to your customers wherever they are is critical for engagement, communication development, and improvement, especially as more and more customers have moved online.
Which resolution do you need to work on the most? A blend of a few? Write those goals out and get started BEFORE 2022 arrives and you’ll feel secure about a new year in an ever-evolving world.